Rebrand and new visual direction for Sally Hansen.
Sally Hansen wanted to generate hype around their brand new 2 step gel manicure, Miracle Gel. The overall direction was to shoot these bottles in fun and vibrant environments, using products and props which would be eye catching and target their younger audience.
The posts were shared across Twitter, Facebook & Instagram.
Role: Art Direction//Scamp artist//Design
Role: Designer, Conceptual designer, scamp artist
Sally Hansen wanted to generate hype around their brand new 2 step gel manicure, Miracle Gel. The overall direction was to shoot these bottles in fun and vibrant environments, using products and props which would be eye catching and target their younger audience.
The posts were shared across Twitter, Facebook & Instagram.